Introducing AI Site Guide

Your website
should answer back.

A voice-first AI experience that understands what your visitors need, answers their questions, and takes them straight to the right product, page, or next step. No more digging through menus.

For 3+ years, WiseOx has trained AI Mascots for teams at Sonida, Frontier, Charter Senior Living, and more. AI Site Guide is that same trained AI, built for your visitors instead of your staff.

SONIDA
FRONTIER
CHARTER
+ MORE

Visitors already know what they want.
Your website makes them work for it.

Site search returns a list of links. Chatbots trap the answer inside a box. Contact forms delay the conversation by days. Meanwhile, a visitor who was ready to buy, book, or ask a real question just left.

Every website asks visitors to adapt to its navigation, its terminology, its structure. AI Site Guide flips that. The site adapts to the visitor.

Say what you need.
Site Guide takes it from there.

AI Site Guide listens to what a visitor is trying to accomplish, answers with real, brand-approved knowledge about your business, and updates the page in real time to show the right product, plan, or next step.

Four steps from question to action.

Ask

A visitor asks a question — out loud or typed in. "What's the difference between these two plans?"

Understand

Site Guide figures out what they actually need, asking a quick follow-up if it helps.

Answer & show

It responds with an accurate answer and brings the right page, product, or comparison into view — live.

Guide to action

It steers the visitor toward a purchase, quote, appointment, or qualified conversation.

Watch it work.
Then try it yourself.

This is AI Site Guide running on BlueBird — a real example built to show it off. Ask about pricing, ask for a comparison, ask a question you'd actually ask, and watch the page respond.

Try the live demo
bluebird.example
BlueBird · 1:24

The kind of questions visitors actually have.

Show me pricing, availability, or floor plan options.
Which product works with the equipment I already own?
Show me the best option for a three-person winter trip.
What's the difference between these two services?
Help me find the right solution for my business.

Not a chatbot. Not site search. Not voice commands.

Site Guide combines four things most tools only do one of.

01 · Interface

Voice and text, both.

Visitors talk or type, whichever feels natural to them.

02 · Behavior

Real-time navigation.

The page itself responds and updates as the conversation happens.

03 · Knowledge

Your knowledge, not generic AI.

Every answer is grounded in your products, pricing, and policies.

04 · Outcome

Built to drive action.

Every conversation is aimed at a purchase, lead, quote, or appointment — not just an answer.

Built for websites where visitors have real questions.

Ecommerce

Guide each visitor to the right product instead of hoping they find it themselves.

Voice-first product discovery that meets buyers where they already are — mid-decision, mid-scroll, mid-doubt.

B2B

Turn more visitors into qualified conversations.

Service

Match visitors to a service and route them to book.

High-consideration

Help buyers work through complex options and decide with confidence.

Every conversation is market research, too.

A typed search tells you almost nothing. A voice conversation tells you everything your team can actually act on.

Typed search

"best senior living homes in Chicago"

Voice conversation

"I'm looking for a place for my dad. He's 75, needs help with daily tasks, and I need something by August 1st."

Be one of the first.

We're partnering with a small number of founding brands to bring AI Site Guide to their website first. You'll get hands-on setup, direct input on the roadmap, and early access to a website experience most of your competitors haven't seen yet.

Apply for early access

Questions you're probably asking.

Will it say the wrong thing?

No. Site Guide only answers using information your team approves. You control what it can say and do.

Does this require a dev team to set up?

No. We handle setup and training, the same way we do for AI Mascots today.

What about sensitive information?

Site Guide is built to protect sensitive data and hand off to a real person when a conversation needs one.

What if some visitors just want to type?

That's built in. Voice and text are both fully supported — visitor's choice.

Ready to see your website answer back?

Book a walkthrough